Keeping speciality coffee real!

Three really great coffees, freshly roasted in upstate NY, shipped free.

Two personal concierges (that's us!) for your subscription, bean or brew  needs.

GOODSHIT:
Voluptuous & smooth

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ROAST: Light-Medium
BEAN ORIGIN: Guatemala
POPULAR FOR: Drinking with milk

BRIGHTBOO:
Dynamic & Complex

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ROAST: Medium
BEAN ORIGIN: Blend from Ethiopia, Tanzania & Guatemala
POPULAR FOR: Drinking black

CALMCAT:
Our signature decaf

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ROAST: Medium
BEAN ORIGIN: Colombia
POPULAR FOR: Kicking back

Keeping it real, how exactly?

  •   NO STRINGS
    Mail or call us to cancel, pause or change your subscription  anytime.
  •   HAPPINESS GUARANTEE
    We love our lil' business and just want you to love it too.
  • CONCIERGE SERVICE
    Book a coffee chat with us for brewing tips, coffee questions or just to say hi.
  •  FREE SHIPPING
    Because that's how we get it to you so freshly roasted and delicious.
  •  SPECIALITY DOES SIMPLE
     We're popular because we're simple, just 3 great coffees. One simple price.
GOOD SHIT
GOOD SHIT

Mellow and soulful, GOODSHIT is the coffee of those happy moments when the whole world feels right.

GOODSHIT:
Voluptuous & smooth

PRICE: $20
WEIGHT: 12oz
ROAST: Light-Medium
BEAN ORIGIN: Colombia 

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number of bags:

frequency:

BRIGHT
BRIGHT

Our BRIGHTBOO coffee is bursting with a fruity, joyful vibe that’ll put a smile in your eyes and a skip in your step. 

BRIGHTBOO: 
Dynamic & complex

PRICE: $20
WEIGHT: 12oz
ROAST: Medium
BEAN ORIGIN: Blend from Ethiopia, Tanzania & Guatemala 

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NUMBER OF BAGS:

FREQUENCY:

MAGIC
MAGIC
MAGIC
MAGIC
MAGIC

JUST LIKE MAGIC
Our signature dark roast, MAGIC draws you into a rhythmic fire with strong, sexy bass notes. Check out the playlist to get a feel.

MAGIC: 
Strong & smoky
$20

ROAST: Dark
BEAN ORIGIN: Papua New Guinea
POPULAR FOR: Making a perfect (N)espresso

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number of bags:

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Or click here to buy once

CALM
CALM

Purrfectly balanced and caffeine-free, CALMCAT will fill your days with poetry and your nights with peace.

CALMCAT: 
Our signature decaf

PRICE: $20
WEIGHT: 12oz
ROAST:
Medium
BEAN ORIGIN: Colombia 

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number of bags:

frequency:

"If you have any questions about your home brewing, just book a 15 minute coffee chat with me any week day, all day, Eastern time."

–Mr. Popular (Coffee Nerd In Residence)

GOODSHIT

ABOUT ME:
Our first collaboration

I'M POPULAR FOR:
Thinkin' bout the shit das gud....

ROAST:
Light - Medium

BEAN ORIGIN:
Ethiopian Guji

WARM

ABOUT ME:
Voluptuous & smooth

I'M POPULAR FOR:
Drinking with milk or sugar

ROAST:
Medium

BEAN ORIGIN:
Colombian single origin

MAGIC

ABOUT ME:
Strong & smoky

I'M POPULAR FOR:
Making a perfect (N)espresso

ROAST:
Dark

BEAN ORIGIN:
Sumatran single origin

CALM

ABOUT ME:
Our signature decaf

I'M POPULAR FOR:
Kicking back

ROAST:
Medium

BEAN ORIGIN:
Colombian single origin

BRIGHT

ABOUT ME:
Dynamic & complex

I'M POPULAR FOR:
Drinking black

ROAST:
Medium

BEAN ORIGIN:
Blend from Ethiopia, Tanzania & Guatemala

HELP!

Which Coffee Is Right For Me?

Popular.coffee is the simplest specialty coffee ever.
We did all the tasting and testing so you don't have to.
Just pick it how you drink it: black, white or decaf. Simple!

BLACK

The Premium Beans
100% Arabica beans from Ethiopia, Tanzania & Guatemala, blended by our head roaster for a beautifully balanced burst of flavor.

The Artisan Roast
A light-medium roast best captures the delicious taste for you. 

The Short Version
The perfect coffee if you drink it black.

WHITE

The Premium Beans
100% Arabica beans, exclusively sourced from Colombia for a rich, smooth taste. 

The Artisan Roast
A medium roast develops a more robust taste so your coffee will be fabulous with milk or sugar.

The Short Version
The perfect coffee if you add milk or sugar. 


DECAF

The Premium Beans
100% Arabica beans, exclusively sourced from Colombia for a deep, mellow vibe.

The Artisan Roast & Decaffeination
A light-medium roast, decaffeinated using the MC Process: best for conserving flavors.

The Short Version
The perfect coffee if you take it calm.